Munjal recalls, "In Ludhiana, there is this community called Ramgarhias. The Munjals had little choice but to shift base yet again - this time to Ludhiana. India was now a free country and the turbulent political climate in Amritsar frightened them into putting the brakes on the fledgling bicycle components business. We gave them some money to start making these parts."įour years after the business shifted to Amritsar, a sudden turn of events hit the Munjals very hard. People like us, our family and another family in Amritsar, started getting those parts from the market, wherever we could get some imported parts and bring it to those artisans. Some artisans in Sialkot, Amritsar and Lahore, started making some components in a very crude way. But there was nothing to repair them with. In 1943, unconsciously preempting the inevitable partition of India and its frightening consequences, they decided to shift base from Lahore to Amritsar.īrijmohan Lal Munjal told CNBC-TV18, "There was nothing available but bicycles on the road. Brijmohan Lal had barely stepped out of his teens when his older brothers decided to set up their new business - trading in bicycle components. Born in a rather nondescript tehsil called Kamalia in Lalpur district of undivided Punjab, the Munjal brothers always looked at life beyond their traditional business of vegetable trading. This is the story of Brijmohan Lal Munjal, chairman and managing director of Hero Honda Motors. They were the Munjal brothers: Dayanand, Satyanand, Brij and Om. The forties were turbulent times, but in the midst of all the uncertainty, four young restless brothers in undivided Punjab were marking time for an opportunity to explode upon the Indian corporate scenario.
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